Badalta Samay… Badalta Cinema

Badalta Samay… Badalta Cinema – Part 8

Indian Film Industry adopts ‘Technology’ to battle Piracy!   From Television to Video Piracy to Audio Piracy and now the bullying by OTT!  The Indian film industry has been bravely confronting the technological challenges because technology and inventions are the bitter truth of existence. On the one hand, if the technology and inventions created hurdles and shattered the film business,…

Continue Reading

Badalta Samay… Badalta Cinema

Badalta Samay… Badalta Cinema – Part 7

How the film industry struggled against Audio Cassette Piracy? Music is the backbone of the Indian film industry. According to trade pundits, 70% of the film industry’s revenue is due to good music. Good music not only builds pre-release publicity but in most cases,  it has played a pivotal role in the mega-success of a film. Since the early ’30s,…

Continue Reading

Badalta Samay… Badalta Cinema

Badalta Samay… Badalta Cinema – Part 6

How Video Piracy killed the economy of the Film industry?   Video piracy, in simple terms, means illegal copying of copyrighted new release film and then sold at significantly lower prices in the ‘grey’ market. And what is a ‘grey market’? Well, it is a market where the copied film is passed to public viewing through ‘unauthorized’ and illegal channels!…

Continue Reading

Badalta Samay… Badalta Cinema

Badalta Samay… Badalta Cinema – Part 5

How the invasion of ‘Television’ became a threat to the Film Industry? Television first started in America in the year 1928, while in India, Television or Doordarshan (DD) started on Sept 15, 1959, in Delhi. The Mumbai Doordarshan began in 1972. Initially, TV was the identity of the rich and the famous. It was expensive, and only the rich could…

Continue Reading

Badalta Samay… Badalta Cinema

Badalta Samay… Badalta Cinema – Part 4

How Eastmancolor succeeded over Technicolor in Indian cinema!   Remember the hits song Pyaar Kiya To Darna Kya from K.Asif magnum opus film Mughal-E-Azam (1960) or Chaudhvin Ka Chand Ho Ya Aftab Ho… from Guru Dutt’s Chaudhvin Ka Chand (1960) or the super hit song Hasta Hua Noorani Chehra from the film Parasmani (1963)? Guess! What is common in these…

Continue Reading

Badalta Samay… Badalta Cinema

Badalta Samay… Badalta Cinema – Part 3

How color changed the face of the film industry? With the invention of Sound in Indian Cinema, the film industry got a tremendous boost, and the business of the film industry escalated multifold. Elated at the enormous money generated due to sound cinema, filmmakers became desperate to invent color films in India. The first filmmaker who did the experimentation in…

Continue Reading

Badalta Samay… Badalta Cinema

Badalta Samay… Badalta Cinema – Part 2

How Talkie Cinema Became A Threat To Silent Cinema With the latest technology OTT (Over-The-Top) streaming media service becoming the hot favorite of filmmakers, both in Bollywood and down South Film Industry, there is terror among the exhibitors and the cinema hall owners. The thought of biggest blockbusters like Akshay Kumar’s ‘Laxmmi Bomb‘, Ajay Devgn’s Bhuj, and Alia Bhatt’s Sadak…

Continue Reading