Another trend is being seen on OTT platforms. After the release in theaters, the film comes on OTT and some big, selected films are first streamed under the rental plan, then after some time they are taken out of the rental plan and made free for all subscribers. The customers of the OTT platform also have to pay a fixed amount to watch the movie in the rental plan.

Many such movies have come on Prime Video this year, which were earlier made available in the rental plan. If we talk about the recent films, Ajay Devgn's Thank God and Akshay Kumar's Ram Setu were released on Prime Video under the first rental plan and are now being streamed for free.

Thank God has become free from Tuesday, while the free streaming of Ram Setu will start from 23rd December. Akshay gave information from his social media account. Along with Hindi, the film will also be available in Tamil and Telugu on Prime Video. Ram Setu directed by Abhishek Sharma was released on Diwali.