Pathaan Creates History Before Its Release! Shah Rukh Khan's 'Pathaan' Becomes The First Film To Release In ICE Theatres.

Shah Rukh Khan's film Pathaan is the biggest action film of Bollywood till date. Apart from Shah Rukh, the film stars Deepika Padukone and John Abraham. Directed by Siddharth Anand, the adrenaline-pumping film is set to release on January 25, 2023, in Hindi, Tamil,, and Telugu and is the first Indian film to release in the ICE theatre format. Yash Raj Films has taken a step forward towards a new technology by going ahead for Pathaan. Rohan Malhotra, Vice President, Distribution, Yash Raj Films, says, “We are proud to announce that Pathaan will be the first Indian film to release in the ICE format to give the audience an immersive experience.

ICE Theatres include side panels that, along with the main screen, create a peripheral vision, allowing even more color and motion to appear on the screen. Internationally, films like Doctor Strange in the Multiverse of Madness, The Batman, Fantastic Beasts: The Secrets of Dumbledore, Top Gun: Maverick, and Morbius have been released at ICE Theaters in this high-end format. Rohan says, “The format has already made its debut in India with the screening of Avatar: The Way of Water with two operational PVR cinema sites in Delhi NCR. Innovating and adopting new technology before anyone else has always been a part of our YRF DNA.'