Strong scripts, storytelling and respect for culture have resonated with the audience on a personal level. The South films, in particular, have portrayed hero worship for a fan following.

Pan India films, specifically the South Indian films, have demonstrated films that prioritise relatable stories, narratives and understanding of the culture and the traditions. These films have addressed the common man’s dilemmas.

Why Bollywood Needs to Take a Leaf Out of South Indian Cinema's Playbook

Bollywood could benefit by adopting this medium, the approach of creating films that resonate with the audience. South films often craft stories that are close to real life, focusing on everyday struggles, relationships and emotions on a deeper level.

In the South, we see more films on historical epics like RRR and ‘Ponniyin Selvan’. These films have explored the local cultures and beliefs through the genre and themes. Bollywood could learn to diversify its storytelling, which offers a wider range of narratives and caters to different tastes and preferences of the audience. Bollywood needs to focus on developing strong scripts that connect with the audience.

South Indian Cinema often resonate with the heritage, is mindful of cultural authenticity and has incorporated elements of diverse Indian culture and tradition into their films thus making it more engaging for the wider sector of audience. An effective promotional strategy has helped the South Indian films to reach to the masses and has had a positive impact.

The rise of Pan-India films like ‘Pushpa’ has demonstrated the potential for the film to connect with audiences across different regions and has created an appeal to a wider pan-India audience.

Bollywood has become commercial over the years. People are losing interest in filmmaking. People who once upon a time had a hunger to make a good film are all left behind.